What is Affiliate Marketing and How Does It Work?

Affiliate marketing is one of the easiest ways to make money online, if you know what you’re doing. Essentially, you are an independent contractor or freelancer who gets paid per commission on sales that you send to your own (or sometimes someone else’s) website.

So, how does affiliate marketing work exactly? How do you find products to promote? Do companies pay affiliates directly, or do affiliates share profits with the companies they partner with? This guide will answer all of these questions and more about this legitimate way to make money online!

What is Affiliate Marketing?

Affiliate marketing works by having a merchant who has a product or service they want to sell, they then find an affiliate who will promote their product or service. The merchant provides the affiliate with some type of commission for each sale that the affiliate makes. The consumer is someone who buys the product or service from the merchant. The network refers to the online platforms where merchants and affiliates can meet up.

The process of Affiliate Marketing

Affiliate marketing works by having the merchant generate a campaign with offers, the affiliate promotes this campaign to the consumer, and if the consumer makes a purchase within a certain timeframe, then the affiliate gets paid for that sale.

Advantages and disadvantages of affiliate marketing

Affiliate marketing is a powerful way to make a living from home. The Merchant typically pays the affiliate an agreed-upon commission for each sale the affiliate generates. There are many advantages to this business model, including being able to work at your own pace, set your own hours, and not having to worry about overhead expenses. However, there are also disadvantages, as the Network will only pay you if they actually get paid by the Merchant.

How to get started with affiliate marketing

Affiliate marketing is a win-win for both the merchant and the affiliate. The Merchant provides a product or service to the consumer with the goal of generating revenue. The Affiliate advertises products or services on their own website with the goal of getting customers to sign up for that product or service. When a customer signs up through an affiliate’s advertisement, they are credited back to that affiliate.


To summarize, affiliate marketing is when a merchant pays an affiliate a commission for every sale they generate. The merchant will offer the affiliates their products or services at a discounted price to incentivize sales. The affiliate then shares the product with their audience through various channels, like social media or blogs. The consumer can then purchase the product from the network at the discounted price and the network gets a commission for any sales generated.

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